• Content
    See all resources →
    The Truth Find out what Sett is building, and the future of AI in games
    The Creative Kitchen Get insights from Sett experts on finding winning UA Creatives
    The Machine Learn about creating a winner machine for your Game UA from experts

    The Truth

    What sett is building
    Host Yoni Blumenfeld

    The Creative Kitchen

    How to Exploit winners, and explore new concepts
    Host Harel Pick

    Building a Machine

    How Playables Unlock Premium Inventory
    Host Elad Werber
Join Waitlist

mobile games & AI

let’s win the AI era together

Shows
Unpredictable Hits Podcast

Unpredictable Hits Episode 1: Akin Babayigit

We sat down with Akin Babayigit, Co-Founder of Tripledot Studios and Managing Director at Arcadia Gaming Partners, for a wide-ranging conversation about what’s actually driving the next era of mobile gaming.

Host Amit Carmi
Play S1 EP1 59 MIN

Unpredictable Hits Podcast

See all
Unpredictable Hits Episode 1: Akin Babayigit
Host Amit Carmi
S1 EP1 59 MIN
Unpredictable Hits Podcast

Stay on top of AI in games & stay at the peak of your career

Join thousands of mobile game marketing people

Obsessing about the truth

See all
What Sett is building?
Host Yoni Blumenfeld
S1 EP1 7 MIN
Obsessing Over the Truth
Finding creative signals for success
Host Yoni Blumenfeld
Obsessing Over the Truth
What humans will
do with AI?
Host Yoni Blumenfeld
Obsessing Over the Truth
The post dashboard era
Host Yoni Blumenfeld
Obsessing Over the Truth

The Creative Kitchen

See all
Exploit vs. explore creatives
Host Harel Pick
The Creative Kitchen
Why no one cracked testing
Host Harel Pick
The Creative Kitchen
No one knows why creatives win
Host Harel Pick
The Creative Kitchen

Start here

Most watched

What Sett is Building
7MIN

Talking Creatives

No One Knows Why Creatives Win
5MIN

Featured

How will Humans Work with AI
6MIN

talking ua

What Games Need to Succeed in UA in 2025 and beyond
4MIN

Building a machine

See all
How playables unlock premium inventory
Host Elad Werber
Building a Machine
What games need to succeed in UA
Host Elad Werber
Building a Machine

The Hitchiker Guide to the Future

See all
Creatives: the last frontier of UA
Hosts Amit Carmi & Yoni Blumenfeld
The Hitchiker Guide to the Future
Will AI create exciting games?
Hosts Amit Carmi & Yoni Blumenfeld
The Hitchiker Guide to the Future
You will become the CEO of UA
Hosts Amit Carmi & Yoni Blumenfeld
The Hitchiker Guide to the Future
Will UA people lose visibility?
Hosts Amit Carmi & Yoni Blumenfeld
The Hitchiker Guide to the Future

Secure your spot

Stay ahead of the curve (and the curveballs).

This leads to a form, you know what to do 😉

Join Waitlist

The Creative Agentic AI built for mobile game UA

Product

Resources

Company

Legal

© SettAi 2025